🔍 What it is: #
These reports provide insights into customer activities, engagement, and behavior within your CRM. You can see detailed data about each customer’s transactions, tasks, and interaction history.
âś… How to Use: #
- Go to:
Reports > Customers
- Filter the data by:
- Date range
- Customer status (active, inactive, etc.)
- Specific customer(s)
- The report shows:
- Total number of active or inactive customers
- Revenue generated by each customer
- Number of tickets created, tasks completed, or support issues raised
- Export the data as a CSV, Excel, or PDF.
đź’ˇ Pro Tip: #
Track customer lifetime value (CLTV) by pulling reports on long-term customers and the revenue they’ve generated. This can help assess the effectiveness of your customer retention strategies.